Public relations practices : managerial case studies and problems
Allen H. Center; Patrick Jackson; Stacey Smith; Frank R. Stansberry
| Year of publication: |
2008 ; 7th ed., internat. ed.
|
|---|---|
| Other Persons: | Center, Allen H. (contributor) ; Jackson, Patrick (contributor) ; Smith, Stacey (contributor) ; Stansberry, Frank R. (contributor) |
| Publisher: |
Upper Saddle River, N.J : Pearson/Prentice Hall |
| Subject: | Öffentlichkeitsarbeit | Public relations |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XII, 356 S. Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Fallstudiensammlung ; Lehrbuch ; Textbook ; Fallstudie ; Case study |
| Language: | English |
| Notes: | Includes bibliographical references and index |
| ISBN: | 0-13-814271-8 ; 0-13-234136-0 ; 978-0-13-234136-3 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003411585