Putting a face with a name : avatars, relationship marketing and service failure/recovery
David G. Taylor
Year of publication: |
2010
|
---|---|
Authors: | Taylor, David G. |
Published in: |
International journal of electronic marketing and retailing : IJEMR. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1741-1025, ZDB-ID 21933686. - Vol. 3.2010, 4, p. 363-381
|
Saved in:
Saved in favorites
Similar items by person
-
Taylor, David G., (2010)
-
What would Don Draper do? Rules for restoring the contemporary agency mojo
Strutton, David, (2011)
-
SoftLab—A virtual laboratory for computational science
Hoffman, Christoph M., (1994)
- More ...