Quality competition and market segmentation in the security software market
Year of publication: |
2014
|
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Authors: | Dey, Debabrata ; Lahiri, Atanu ; Zhang, Guoying |
Published in: |
Management information systems : mis quarterly. - Minneapolis, MN : Carlson School of Management, University of Minnesota, ISSN 0276-7783, ZDB-ID 405089-7. - Vol. 38.2014, 2, p. 589-606
|
Subject: | Security software | network effect | negative network effect | quality competition | market structure | vertical differentiation | fulfilled expectations equilibrium | Theorie | Theory | Netzwerkökonomik | Network economics | Produktqualität | Product quality | Produktdifferenzierung | Product differentiation | Softwareindustrie | Software industry | Software | Marktsegmentierung | Market segmentation | Marktstruktur | Market structure | Wettbewerb | Competition | Datensicherheit | Data security | Duopol | Duopoly |
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