Quantitative apporaches and modeling in marketing research
guest ed.: Ajay K. Manrai
| Year of publication: |
2014
|
|---|---|
| Other Persons: | Manrai, Ajay K. (contributor) |
| Publisher: |
Bradford : Emerald |
| Extent: | S. 243 - 323 graph. Darst. |
|---|---|
| Series: | Journal of modelling in management. - Bingley : Emerald Group Publishing Limited, ISSN 1746-5664, ZDB-ID 2258349-X. - Vol. 9.2014,3 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal ; Sammelwerk ; Collection of articles of several authors |
| Language: | English |
| Notes: | Enth. 4 Beitr. |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010463688