Extent:
Online-Ressource (XIII, 327 p, digital)
Series:
Type of publication: Book / Working Paper
Language: English
ISBN: 978-0-387-85982-8 ; 978-0-387-85981-1
Other identifiers:
10.1007/978-0-387-85982-8 [DOI]
Classification: Marketing ; Methoden und Techniken der Betriebswirtschaft
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013521056