Questioning media management scholarships : four parables about how to better develop the field
Year of publication: |
February-May 2016
|
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Authors: | Picard, Robert G. ; Lowe, Gregory Ferrell |
Published in: |
Journal of media business studies. - Abingdon : Taylor & Francis, ISSN 1652-2354, ZDB-ID 2207915-4. - Vol. 13.2016, 1/2, p. 61-72
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Subject: | Media management | scholarship | multidisciplinary | theorisation | methodology | intellectual development |
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