Quo vadis Manufacturers? Private Label Strategy: How to Meet the Store Brand Challenge
| Year of publication: |
2009
|
|---|---|
| Authors: | Hubert, Marco |
| Published in: |
International Journal of Retail & Distribution Management. - Emerald Group Publishing Limited, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 37.2009, 11, p. 1008-1009
|
| Publisher: |
Emerald Group Publishing Limited |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | review |
| Language: | English |
| Other identifiers: | 10.1108/09590550910999406 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10014803453