Reassessing firm size in international marketing research
Year of publication: |
2011
|
---|---|
Authors: | Suh, Taewon ; Yi, Ha-chin ; Houston, Mark B. |
Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 1034619-3. - Vol. 24.2011, 1, p. 85-99
|
Subject: | Internationales Marketing | International marketing | Betriebsgröße | Firm size | Export | Meta-Analyse | Meta-analysis | 1985-2003 |
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