Reflections on the interplay between cognition, action and outcomes in industries and business markets : what have we learned so far and where might we go next?
Year of publication: |
2015
|
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Authors: | Hodgkinson, Gerard P. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 48.2015, p. 12-25
|
Subject: | Cognition in business markets | Competition | Competitor cognition | Psychological foundations of strategic management | Strategic adaptation | Kognition | Cognition | Strategisches Management | Strategic management |
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