Relational development of a service concept: dialogue meets efficiency
Year of publication: |
2015
|
---|---|
Authors: | Ylimäki, Juho ; Vesalainen, Jukka |
Other Persons: | Minna Rollins, Dr (ed.) |
Published in: |
Journal of Business & Industrial Marketing. - Emerald Group Publishing Limited, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 30.2015, 8, p. 939-950
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Value proposition | Design science | Dialogical interaction | Solution co-development |
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