Relationship-based product innovations : evidence from the global supply chain
Year of publication: |
November 2017
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Authors: | Jean, Ruey-Jer Bryan ; Kim, Daekwan ; Bello, Daniel C. |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 80.2017, p. 127-140
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Subject: | Relationship-based innovation | Relational capital | Global supply chains, proactive customer orientation | Joint learning capability | Lieferkette | Supply chain | Innovation | Lernende Organisation | Learning organization | Produktentwicklung | New product development | Beziehungsmarketing | Relationship marketing |
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