The Relationship between Consumer Ethnocentrism, Cosmopolitanism and Product Country Image Among Younger Generation Consumers : The Moderating Role of Country Development Status
Year of publication: |
2020
|
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Authors: | Jin, Zhongqi ; Lynch, Richard ; Attia, Samma ; Chansarkar, Bal ; Gulsoy, Tanses ; Lapoule, Paul ; Liu, Xueyuan ; Newburry, William ; Nooraini, Mohamad ; Parente, Ronaldo ; Purani, Keyoor ; Ungerer, Marius |
Publisher: |
[S.l.] : SSRN |
Subject: | Konsumentenverhalten | Consumer behaviour | Herkunftsbezeichnung | Designation of origin |
Extent: | 1 Online-Ressource (14 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments July 1, 2016 erstellt |
Other identifiers: | 10.2139/ssrn.2803256 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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