Relationship development in international retail franchising : case study evidence from the UK fashion sector
Anne Marie Doherty and Nicholas Alexander
| Year of publication: |
2006
|
|---|---|
| Authors: | Doherty, Anne Marie ; Alexander, Nicholas |
| Published in: |
International marketing ; Vol. II. - London [u.a.] : SAGE. - 2006, p. 324-346
|
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003410845