Relationship marketing and distribution channels
Barton A. Weitz; Sandy D. Jap
| Year of publication: |
2000
|
|---|---|
| Authors: | Weitz, Barton A. ; Jap, Sandy D. |
| Published in: |
Handbook of relationship marketing. - Thousand Oaks, Calif. [u.a.] : Sage Publications, ISBN 0-7619-1810-8. - 2000, p. 209-244
|
| Subject: | Vertriebsweg | Distribution channel | Beziehungsmarketing | Relationship marketing | Marketing | Lieferantenmanagement | Supplier relationship management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001559319