Religion’s influence on consumer response to moral vs. justice message appeals
Year of publication: |
2018
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---|---|
Authors: | Minton, Elizabeth A. ; Bret Leary, R. ; Upadhyaya, Shikha |
Published in: |
International Journal of Consumer Studies. - Wiley, ISSN 1470-6423, ZDB-ID 2141394-0. - Vol. 42.2018, 6 (28.11.), p. 768-778
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Publisher: |
Wiley |
Saved in:
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