Religiosity and consumers' use of product information source among Korean consumers : an exploratory research
Year of publication: |
2010
|
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Authors: | Choi, Youngtae ; Kale, Rahul ; Shin, Jongkuk |
Published in: |
International journal of consumer studies. - Oxford [u.a.] : Blackwell Science, ISSN 1470-6423, ZDB-ID 2045189-1. - Vol. 34.2010, 1, p. 61-68
|
Subject: | Religion | Konsumentenverhalten | Consumer behaviour | Produktinformation | Product information | Südkorea | South Korea |
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