Relocation and expansion: Using processes and information to deliver success

Although statistical data to support relocation and expansion decisions is more readily available than ever before, the best approach to successful projects remains a combination of science and judgment, which will always outperform a quick and dirty mathematical equation. This paper looks at how to develop such a methodology by keeping in perspective those factors critical to success, taking the time to correctly interpret the data available and including all of the players who must live with the outcome of the project.