Remote service technology perception and its impact on customer-provider relationships : an empirical exploratory study in a B-to-B-setting
Stefanie Paluch
| Year of publication: |
2011 ; 1. ed.
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| Authors: | Paluch, Stefanie |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | B-to-B-Marketing | Business-to-business marketing | Instandhaltung | Maintenance policy | Innovationsmanagement | Innovation management | Technologie | Technology | Remote Service | Kundenorientierung | Beziehungsmanagement |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XVIII, 419 S. graph. Darst. 210 mm x 148 mm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | English |
| Thesis: | Zugl.: Dortmund, Techn. Univ., Diss., 2011 |
| Notes: | Literaturverz. S. 370 - 419 Erscheint: September 2011 |
| ISBN: | 978-3-8349-3100-9 ; 3-8349-3100-4 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009355886