Reputation Management as a Motivation for Sales Structure Decisions
Year of publication: |
1999
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Authors: | Weiss, Allen M. ; Anderson, Erin ; MacInnis, Deborah J. |
Published in: |
Journal of marketing. - Chicago, Ill : Publications Group of the American Marketing Association, ISSN 0022-2429, ZDB-ID 2183183. - Vol. 63.1999, 4, p. 74-89
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