Resale Price Maintenance (RPM) : the US and EU perspectives
Year of publication: |
2012
|
---|---|
Authors: | Kucuk, S. Umit ; Timmermans, Harry J. P. |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 19.2012, 5, p. 537-544
|
Subject: | Preisbindung | Resale price maintenance | Preismanagement | Pricing strategy | Konsumgüterindustrie | Consumer goods industry | Konsumgüterhandel | Consumer products distribution | USA | United States | EU-Staaten | EU countries |
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