RESEARCH CURRENTS - American Consumers in 2025: Three Scenarios - Three scenarios of US consumer life in 2025 are played out here, driven by the growth of e-commerce, social change factors -- Such as longer life expectancy, "time-shifting," and "age-bending" -- And the home life of the grown-up 1990s child
Year of publication: |
1999
|
---|---|
Authors: | Wright, Gary ; Ertel, Chris ; Mathews, Ryan |
Published in: |
Journal of advertising research. - New York, NY : Foundation, ISSN 0021-8499, ZDB-ID 2191787. - Vol. 39.1999, 6, p. 71-78
|
Saved in:
Saved in favorites
Similar items by person
-
Collaboration Above the Fray: Designing Strategic Conversations that Matter
Ertel, Chris, (2012)
-
Wright, Gary, (2008)
-
Chromatograph, RTU system monitors CO2 injection
Wright, Gary, (1998)
- More ...