Research on online shopping contextual cues : refining classification from text mining
Lin Wang, Huaxia Gao and Yang Zhao
| Year of publication: |
2023
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|---|---|
| Authors: | Wang, Lin ; Gao, Huaxia ; Zhao, Yang |
| Published in: |
Asia Pacific journal of marketing and logistics. - [Erscheinungsort nicht ermittelbar] : Proquest, ISSN 1758-4248, ZDB-ID 2037486-0. - Vol. 35.2023, 11, p. 2704-2726
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| Subject: | Contextual cues | Online consumer behavior | Online shopping | Perception cues | Text mining | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Data Mining | Data mining | Social Web | Social web | Text |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/APJML-10-2022-0847 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014430281