Research tradtions in marketing
ed. by Gilles Laurent ...
| Year of publication: |
1994
|
|---|---|
| Other Persons: | Laurent, Gilles (contributor) |
| Publisher: |
Boston, Mass. [u.a.] : Kluwer |
| Subject: | Marktforschung | Kongress | Brüssel <1992> |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXII, 442 S. |
|---|---|
| Series: | International series in quantitative marketing. - New York, NY : Springer. - Vol. 5 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-7923-9388-0 |
| Source: |
Persistent link: https://www.econbiz.de/10004191593