Entities frequently spend resources or attire debts to purchase, develop, maintain or extend intangible resources like scientific or technical knowledge, design and implementation of new processes and systems, licenses, intellectual property, knowledge on market and brands (including trademarks and advertising titles). Commune samples of incorporated elements in these vast directions are software, patents, authors right, cinematography movies, consumer lists, rights concerning mortgage services, fishing licenses, importation quotes, franchise, relationships with consumers or suppliers, consumer’s loyalty, market share and marketing rights. Not all the above described elements correspond to the definition of an intangible asset, namely the identifiable character, control on some resources and the existence of some future economical advantages. In case an element entering under the incidence of the present standard does not correspond to the definition of an intangible asset, the expenses with purchase or its realization on internal level is recognized as expense when paid. Still, in case achieved as part of a mixture of enterprises, the element in discussion is part of the commercial fund, recognized at the purchase moment. An intangible asset must be recognized in the balance sheet in case estimated to generate economical advantages for the entity and the cost of the asset can be discharged in a credible/reliable manner. Moreover, in respect to this general definition, the International Accounting Standards come with specific elements connected to the recognition of the intangible asset in the financial situations. According to IAS 38 “Intangible assets”, an intangible asset is an asset that can be identified as non-monetary, without material support and possessed to be used in the production process or for the supply of goods or services, to be rented to some other persons, or for administrative purposes.
