Restructuring agribusiness for the 21st century

Significant changes are occurring in the agribusiness sector; these changes will dramatically impact the management of agribusiness firms from sourcing of inputs through operations, finance, sales and marketing, to final customer contact. Awareness of these changes is critical for strategic positioning and planning. We discuss 10 changes that we feel will have profound implications for the future structure and performance of the agribusiness industries. © 1995 John Wiley & Sons, Inc.