Retail management : a strategic approach
Year of publication: |
1979
|
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Authors: | Berman, Barry ; Evans, Joel R. |
Publisher: |
New York u.a. : Macmillan u.a. |
Subject: | Einzelhandelsbetrieb | Vereinigte Staaten | Einzelhandel | Retail trade | Handelsmanagement | Retail management |
Description of contents: | Table of Contents [gbv.de] |
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Lowry, James R., (1983)
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Patronage behavior and retail management
Darden, William R., (1983)
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Retail management : a channels approach
Dickinson, Roger A., (1974)
- More ...
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Readings in marketing management : a strategic perspective
Berman, Barry, (1984)
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Evans, Joel R., (1984)
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Retail management : a strategic approach
Berman, Barry, (1989)
- More ...