Retailer and consumer reaction to graded and branded beef
by R. C. Ashby [u.a.]
| Year of publication: |
1941
|
|---|---|
| Authors: | Ashby, R. C. |
| Publisher: |
Urbana |
| Subject: | Rindfleisch | Illinois | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Beef | Markenführung | Brand management | Markenartikel | Brand | Markenimage | Brand image |
| Extent: | S. 339-391 Ill |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003231773