Rethinking the Emergence of Relationship Marketing
| Year of publication: |
2009
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|---|---|
| Authors: | Tadajewski, Mark ; Saren, Michael |
| Published in: |
Journal of macromarketing : examining the interactions among markets, marketing, and society. - Thousand Oaks, Calif : Sage, ISSN 0276-1467, ZDB-ID 7846538. - Vol. 29.2009, 2, p. 193
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