Revising quality awareness through internal marketing: an exploratory study among French and English medium-sized enterprises
Year of publication: |
2000
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Authors: | Barnes, Bradley R. ; Morris, D.S. |
Published in: |
Total quality management. - Abingdon, Oxfordshire : Carfax Publ., ISSN 0954-4127, ZDB-ID 10416997. - Vol. 11.2000, 4, p. 473-483
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