Revisiting individual choices in group settings : the long and winding (less traveled) road?
Year of publication: |
2010
|
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Authors: | Quester, Pascale ; Steyer, Alexandre |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 36.2009/10, 6, p. 1050-1057
|
Subject: | Konsumentenverhalten | Consumer behaviour | Lebensmittel | Food | Soziale Gruppe | Social group | Soziales Verhalten | Social behaviour | Frankreich | France |
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