Revisiting models of internationalization : pre-export phase and lateral rigidity of emerging market Small and Medium Enterprises
Year of publication: |
2022
|
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Authors: | Mishra, Mahima ; Paul, Justin ; Czinkota, Michael R. |
Published in: |
Thunderbird international business review. - New York, NY : Wiley, ISSN 1520-6874, ZDB-ID 2070466-5. - Vol. 64.2022, 2, p. 125-138
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Subject: | emerging/developing markets | internationalization | lateral rigidity | pre-export phase | SMEs | theories of internationalization | Uppsala model | KMU | SME | Globalisierung | Globalization | Internationaler Markteintritt | International market entry | Multinationales Unternehmen | Transnational corporation | Schwellenländer | Emerging economies | Unternehmenserfolg | Firm performance |
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