Revisiting perceived risk in the context of online shopping : an alternative perspective of decision-making styles
Man-Ling Chang; Wann-Yih Wu
| Year of publication: |
2012
|
|---|---|
| Authors: | Chang, Man-ling ; Wu, Wann-Yih |
| Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 29.2012, 5, p. 378-400
|
| Subject: | Online-Handel | Online retailing | Datensicherheit | Data security | Risikoaversion | Risk aversion | Konsumentenverhalten | Consumer behaviour | Entscheidung unter Unsicherheit | Decision under uncertainty |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009547313