Revisiting the supermarket in-store customer shopping experience
Year of publication: |
January 2018
|
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Authors: | Terblanche, Nic S. |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 40.2018, p. 48-59
|
Subject: | Customer | In-store shopping experience | Supermarket | Konsumentenverhalten | Consumer behaviour | Lebensmitteleinzelhandel | Food retailing | Ladengestaltung | Store design | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction |
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