Roadmapping 3G mobile TV : strategic thinking and scenario planning through repeated cross-impact handling
Year of publication: |
2009
|
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Authors: | Pagani, Margherita |
Published in: |
Technological forecasting & social change : an international journal. - Amsterdam : Elsevier, ISSN 0040-1625, ZDB-ID 280700-2. - Vol. 76.2009, 3, p. 382-395
|
Subject: | Szenariotechnik | Scenario analysis | Strategisches Management | Strategic management |
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