Role of Packaging and Labeling on Pakistani Consumers Purchase Decision
Year of publication: |
2014
|
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Authors: | Ahmed, Rizwan ; Ahmad, Nawaz ; Vishnu, Parmar ; Khoso, Imamuddin |
Publisher: |
[S.l.] : SSRN |
Subject: | Indien | India | Konsumentenverhalten | Consumer behaviour | Pakistan | Japan | Kaufentscheidung | Purchase decision |
Extent: | 1 Online-Ressource (10 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: European Scientific Journal, EISSN 1857- 7431 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments June 16, 2014 erstellt |
Classification: | C12 - Hypothesis Testing ; D12 - Consumer Economics: Empirical Analysis ; M31 - Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
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