Role of Relationship Marketing in Small and Medium-Sized Entreprises
Year of publication: |
2011
|
---|---|
Authors: | Butigan, Ružica ; Mahnić, Ivana |
Published in: |
Tržište/Market. - Ekonomski Fakultet, ISSN 0353-4790. - Vol. 23.2011, 1, p. 89-104
|
Publisher: |
Ekonomski Fakultet |
Subject: | marketing | relationship marketing | small and medium-sized enterprises |
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