Role of religious beliefs in blood donation behavior among the younster in Iran : a theory of planned behavior perspective
Parvaneh Charseatd (Department of Business Management, Science and Research Branch, Islamic Azad University, Tehran, Iran)
Year of publication: |
2016
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Authors: | Charseatd, Parvaneh |
Published in: |
Journal of Islamic marketing : JIMA. - Bingley : Emerald, ISSN 1759-0833, ZDB-ID 2556158-3. - Vol. 7.2016, 3, p. 250-263
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Subject: | Consumer behavior | Iran | Theory of planned behavior | Social marketing | Religious beliefs | Blood donation behavior | Religion | Verbrauchereinstellung | Consumer attitudes | Konsumentenverhalten | Consumer behaviour | Blutspendedienst | Blood service | Fundraising | Verhalten | Behaviour | Social Marketing | Verhaltensökonomik | Behavioral economics | Soziales Verhalten | Social behaviour |
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