Russia's struggle with the language of marketing in the communist and post-communist eras
Year of publication: |
2008
|
---|---|
Authors: | Holden, Nigel ; Kuznetsov, Andrei ; Whitelock, Jeryl |
Published in: |
Business History. - Taylor & Francis Journals, ISSN 0007-6791. - Vol. 50.2008, 4, p. 474-488
|
Publisher: |
Taylor & Francis Journals |
Subject: | Russia | Russian language | marketing | marketing terminology | translation | transition to market economy |
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