S-D logic research directions and opportunities : the perspective of systems, complexity and engineering
Irene Ng; Ralph Badinelli; Francesco Polese; Primiano Di Nauta; Helge Löbler ...
| Year of publication: |
2012
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|---|---|
| Authors: | Ng, Irene ; Badinelli, Ralph D. ; Polese, Francesco ; Di Nauta, Primiano ; Löbler, Helge |
| Published in: |
Marketing theory. - London [u.a.] : Sage, ISSN 1470-5931, ZDB-ID 2201540-1. - Vol. 12.2012, 2, p. 213-217
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| Subject: | Dienstleistung | Services | Service-Dominant Logic | Service-dominant logic | Systemtheorie | Systems theory |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009571596