Sales and operations planning for new products : a parallel process?
Year of publication: |
2022
|
---|---|
Authors: | Bagni, Gustavo ; Sagawa, Juliana Keiko ; Godinho Filho, Moacir |
Published in: |
International journal of physical distribution and logistics management. - Bingley : Emerald, ISSN 0020-7527, ZDB-ID 2032079-6. - Vol. 52.2022, 1, p. 29-47
|
Subject: | Design science | New products introduction | Sales and operations planning | Sales forecast | Innovation | Verkauf | Selling | Lieferkette | Supply chain | Absatz | Sales | Produktentwicklung | New product development | Prozessmanagement | Business process management | Produktionsplanung | Production planning |
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