Sales contest research : business and individual differences factors affecting intentions to pursue contest goals
William H. Murphy; Peter A. Dacin
| Year of publication: |
2009
|
|---|---|
| Authors: | Murphy, William H. ; Dacin, Peter A. |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 38.2009, 1, p. 109-118
|
| Subject: | Vertrieb | Physical distribution | Verkaufspersonal | Salespeople | Leistungsanreiz | Performance incentive | Marketingtheorie | Marketing theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003810428