Sales effects of TV, radio, and print advertising
Ward J. Jenssen
Year of publication: |
1966
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Authors: | Jenssen, Ward J. |
Published in: |
Journal of advertising research. - New York, NY : Foundation, ISSN 0021-8499, ZDB-ID 219178-7. - Vol. 6.1966, 2, p. 2-7
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Subject: | Werbungsmittel | Vereinigte Staaten |
Saved in:
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