Sales force reactions to corporate social responsibility : attributions, outcomes, and the mediating role of organizational trust
Pavlos A. Vlachos; Aristeidis Theotokis; Nikolaos G. Panagopoulos
| Year of publication: |
2010
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|---|---|
| Authors: | Vlachos, Pavlos A. ; Theotokis, Aristeidis ; Panagopoulos, Nikolaos G. |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 39.2010, 7, p. 1207-1218
|
| Subject: | Corporate Social Responsibility | Corporate social responsibility | Cause-Related Marketing | Cause-related marketing | Verkaufspersonal | Salespeople | Arbeitsverhalten | Work behaviour | Vertrauen | Confidence | Konsumgüterindustrie | Consumer goods industry |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008668679