Salesperson ethics behavior as antecedent of Islamic banking customer loyalty
Year of publication: |
2022
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Authors: | Wijaya, Tony ; Nasuka, Moh ; Hidayat, Anas |
Published in: |
Journal of Islamic marketing. - Bingley : Emerald, ISSN 1759-0841, ZDB-ID 2553045-8. - Vol. 13.2022, 7, p. 1535-1550
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Subject: | Islamic business ethics | Islamic financial services marketing | Islamic marketing | Salesperson behavior | The Muslim consumer | Islamisches Finanzsystem | Islamic finance | Islam | Islamische Staaten | Islamic countries | Konsumentenverhalten | Consumer behaviour | Verkaufspersonal | Salespeople | Unternehmensethik | Business ethics | Islamisch | Islamic | Beziehungsmarketing | Relationship marketing | Marketing |
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