Salesperson's personality and relationship quality : are you a friend or a customer?
Year of publication: |
2013
|
---|---|
Authors: | Peighambari, Kaveh ; Sattari, Setayesh ; Styvén, Maria ; Bäckström, Lars |
Published in: |
Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Chicago, Illinois, USA, 17 - 19 August 2012. - Red Hook, NY : Curran Associates, ISBN 978-1-62276-539-3. - 2013, p. 511-518
|
Subject: | Beziehungsmarketing | Relationship marketing | Verkaufspersonal | Salespeople | Persönlichkeitspsychologie | Personality psychology | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Lieferantenmanagement | Supplier relationship management |
-
Jha, Subhash, (2017)
-
Hughes, Douglas E., (2019)
-
Salesperson's listening in buyer-seller service relationships
Román, Sergio, (2014)
- More ...
-
Trusting relationships and personal acquaintance : implications for business friendships
Bäckström, Lars, (2009)
-
Bäckström, Lars, (2009)
-
Trusting relationships and personal acquaintance: Implications for business friendships
Bäckström, Lars, (2009)
- More ...