Satisfaction in the context of customer co‐production: A behavioral involvement perspective
Year of publication: |
2012
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Authors: | Hunt, David M. ; Geiger‐Oneto, Stephanie ; Varca, Philip E. |
Published in: |
Journal of consumer behaviour : an international research review. - Chichester : Wiley, ISSN 1472-0817, ZDB-ID 21943771. - Vol. 11.2012, 5, p. 347-357
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