Scheduling TV advertisements via genetic algorithm
Year of publication: |
2019
|
---|---|
Authors: | Czerniachowska, Kateryna |
Published in: |
European journal of industrial engineering : EJIE. - Genevè : Inderscience Enterprises Ltd., ISSN 1751-5254, ZDB-ID 2384377-9. - Vol. 13.2019, 1, p. 81-116
|
Subject: | scheduling | media planning | advertising | genetic algorithm | heuristics | Scheduling-Verfahren | Scheduling problem | Evolutionärer Algorithmus | Evolutionary algorithm | Heuristik | Heuristics | Werbung | Advertising | Theorie | Theory |
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