Schichtspezifische Sprache und Werbewirkung
vorgelegt von Jörn Krümpelmann
| Year of publication: |
1980
|
|---|---|
| Authors: | Krümpelmann, Jörn |
| Subject: | Sprache | Werbungsmittel |
| Extent: | 320 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift |
| Language: | German |
| Thesis: | Frankfurt am Main, Univ., Fachb. Wirtschaftswiss., Diss., 1979 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008747942