Scoring more after service failures : why do customers overclaim?
Year of publication: |
April-June 2018
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Authors: | Khantimirov, Denis |
Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 2050792-6. - Vol. 39.2018, 2, p. 124-139
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Subject: | Service failure | service recovery | consumer complaining | Beschwerdemanagement | Complaint management | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing |
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