Search engine marketing and click fraud
Rainer Olbrich ; Carsten D. Schultz
| Year of publication: |
2008
|
|---|---|
| Authors: | Olbrich, Rainer ; Schultz, Carsten D. |
| Publisher: |
Hagen |
| Subject: | Webmanagement | Internet | Suche | Marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VIII, 35 S. : Ill., graph. Darst. |
|---|---|
| Series: | Research papers from the Chair of Marketing / Fernuniversität in Hagen. - Hagen. - Vol. 5 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10008845799